Sales Trainer

Manchester (Office-Based)
£45,000 per annum

Are you passionate about empowering sales teams to reach their full potential?

We’re looking for a dynamic Sales Trainer to lead the design and delivery of impactful training programs that drive performance, boost productivity, and elevate our sales function to the next level.

You’ll play a pivotal role in shaping the capability and confidence of a fast-paced sales team, reporting directly to the Head of Digital Sales.

About the Role

As Sales Training Manager, you’ll take ownership of the full sales training lifecycle — from onboarding and skills development to ongoing coaching and performance improvement. Your goal is simple: to build a world-class sales team through structured, engaging, and results-focused training initiatives.

Key Responsibilities

• Collaborate with the Sales Manager and Quality & Compliance Assessor to design and deliver engaging induction training for new hires.
• Develop and implement an ongoing training calendar to continuously enhance sales performance and effectiveness.
• Identify and address individual training needs to improve results across the team.
• Deliver Salesforce CRM training, ensuring all team members are confident, efficient, and up to date on system developments.
• Review and refresh training materials in partnership with the Sales Manager to reflect changing business priorities.
• Track and evaluate training effectiveness against business goals, providing recommendations for improvement.
• Maintain accurate training records and report progress monthly to senior stakeholders.
• Partner closely with management and compliance to identify performance trends, training gaps, and development opportunities.
• Provide constructive feedback and insights to help shape a high-performing sales culture.

What You’ll Bring

• Proven experience designing and delivering impactful sales training within a telephone-based B2B environment.
• A strong track record of improving performance and achieving measurable results.
• Experience using Salesforce CRM (essential).
• Excellent communication and presentation skills — able to inspire, motivate, and engage others.
• Highly organized, proactive, and able to work effectively under pressure.
• Confident in creating engaging training materials and adapting content for diverse audiences.
• Outgoing, energetic, and professional with a passion for developing people.

Benefits

• 25 days’ holiday + bank holidays
• Birthday off
• Additional holidays after 2 and 5 years of service
• Pension plan & life insurance
• Perkbox discounts and Employee Assistance Programme
• Free breakfast every Monday
• Monthly social events with food and drinks
• Profit share scheme, incentives, and performance bonuses