Sales Training Manager Location: Manchester Salary: Up to £45,000 per annum

Job Purpose

Drive sales performance by designing and delivering an ongoing training and development plan focused on all aspects of the sales role. Reports to the Head of Digital Sales.

Experience Required

• Proven experience in developing and delivering high-impact sales training programs within a telephone-based B2B environment.

Day-to-Day Responsibilities

• Collaborate with Sales Manager and Quality & Compliance Assessor to design and deliver induction training for new team members, ensuring they acquire the necessary skills and motivation to meet targets.
• Develop and deliver an ongoing training schedule to build a world-class sales function.
• Identify individual training needs and communicate effectively with Sales Manager and Head of Sales to boost performance and productivity.
• Provide ongoing CRM training (Salesforce) to optimize sales processes and stay updated on developments, implementing changes across the department.
• Regularly update training materials in collaboration with the Sales Manager to align with business needs.
• Ensure all training is of a high professional standard, enabling team members to meet business requirements and achieve targets.
• Partner with Sales Manager, Head of Sales, and Quality & Compliance Assessor for ongoing team development.
• Review the effectiveness of sales training programs against business goals and make recommendations for improvement.
• Monitor course evaluations and feedback to identify areas for improvement and enhance training outcomes.
• Maintain up-to-date training records and review them monthly with Sales Manager and Head of Sales.
• Identify training trends and needs in collaboration with the Quality & Compliance Assessor and Sales Manager.
• Provide constructive feedback to relevant managers regarding issues impacting performance or brand standards.

What You Bring to the Team

• Proven track record of delivering results in a high-energy sales environment.
• Experience in a sales training role.
• Proactive, self-motivated, and able to work well under pressure.
• Strong organizational skills with the ability to manage daily workload.
• Outgoing, tenacious, and professional with a strong work ethic.
• Ability to prepare training materials and demonstrate deep knowledge of the sales process.
• Experience with CRM systems; Salesforce experience is essential.
• Strong written and verbal communication skills.
• Ability to inspire, motivate, and develop team members.
• Excellent rapport-building skills.
• Flexible approach to work.

Benefits

• 25 days’ holiday plus bank holidays.
• Birthday off.
• Discounts through Perkbox.
• Additional holidays after 2 and 5 years of service.
• Pension plan and life insurance.
• Employee Assistance Programme.
• Free breakfast every Monday and social events with food and drinks on the last Friday of each month.
• Incentives, discounts, and a profit share scheme.

Impact Expectation: The successful candidate is expected to significantly enhance sales team productivity, leading to a higher volume of quality appointments and increased new business sales.